Follow closely—I make it look easy.

I’m drawn to complex challenges and the kind of puzzles that don’t come with instructions. The real reward? Solving what others can’t, and watching the impact ripple outward.

Before founding my first agency (viaDIGERATI) nearly 20 years ago, I learned how to work with complexity in two unlikely places: the editing room and the conservation lab. Film taught me how to cut through noise. Art conservation taught me how to protect what’s irreplaceable.

viaDIGERATI helps organizations that are stuck—where momentum has stalled or clarity has gone missing. From early-stage startups to experimental teams within global companies, I’ve stepped in as a principal strategist, growth architect, and trusted advisor. I’ve built what didn’t exist, fixed what wasn’t working, and scaled what had potential.

Companies seek me out because I see potential before it’s obvious, and I move with quiet precision. Opportunities, ideas, next moves—I recognize them before they have a name. But it’s not luck. It’s the result of years of listening closely, working relentlessly, and refusing to settle for average.

I bring that same energy to everything I do—whether I’m helping a small town get the attention it deserves or navigating life with twin teenagers while running a business. The work I do is grounded in truth, built for impact, and shared like a rising tide—because the goal isn’t just to rise, it’s to lift others along the way.